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YEARS EXPERIENCE
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OEM’s
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CONTINENTS
YEARS EXPERIENCE
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OEM’s
COUNTRIES
CONTINENTS

About Us

Proaction was founded over 15 years ago and has evolved into a global supplier for Automotive Point of Sale. Specialising in providing “On Brand” durable and updatable products to compliment OEM Certified Pre-Owned/Approved Used Car programmes,
New Vehicle Sales, Tactical Events and Service and Parts promotions.

Our range of cost-effective tactical point of sale materials are manufactured in-house providing bespoke solutions to satisfy all of your Automotive needs.

Utilising our own on-site storage and distribution facilities, products can be shipped to single or multiple addresses. To support our OEM clients, we currently ship products to over 50 countries on 5 continents – primarily to their dealers or appointed marketing partners.

Used Vehicle Display

Specialising in Certified Pre-Owned (CPO) and Approved Used Car programmes we work with your “inhouse” team or approved agencies to deliver onbrand updatable and custom-made materials reflecting the dynamic fast-moving nature of this profitable area of your business.

With on-site manufacturing we make it easy for OEMs or Distributors to deliver a consistent “CPO or Approved Used” programme across their whole dealer network. Additional services we offer:

      • Prototyping
      • Merchandising
      • Pilot Sites
      • Storage and Distribution
      • Picking and Shipping
      • Account Management

Used Vehicle Display

Used Vehicle Display

Specialising in Certified Pre-Owned (CPO) and Approved Used Car programmes we work with your “inhouse” team or approved agencies to deliver onbrand updatable and custom-made materials reflecting the dynamic fast-moving nature of this profitable area of your business.

With on-site manufacturing we make it easy for OEMs or Distributors to deliver a consistent “CPO or Approved Used” programme across their whole dealer network. Additional services we offer:

  • Prototyping
  • Merchandising
  • Pilot Sites
  • Storage and Distribution
  • Picking and Shipping
  • Account Management

Tactical POS

Events are essential in all areas of automotive retailing. We supply bespoke or off the shelf products for used car “special” events, new vehicle launches, scrappage programmes or service and parts promotions – be it for Cars, Light Commercial Vehicles or Motorcycles.

From shopping malls to county shows – we can provide “one time” cost-effective products or robust set up and re-use materials on-budget and on-time.

Designed to be eye catching, whilst delivering the “call to action” message or reinforcing “the offer” we provide you with the right solution for your event.

Tactical POS

Tactical POS

Events are essential in all areas of automotive retailing. We supply bespoke or off the shelf products for used car “special” events, new vehicle launches, scrappage programmes or service and parts promotions – be it for Cars, Light Commercial Vehicles or Motorcycles.

From shopping malls to county shows – we can provide “one time” cost-effective products or robust set up and re-use materials on-budget and on-time.

Designed to be eye catching, whilst delivering the “call to action” message or reinforcing “the offer” we provide you with the right solution for your event.

Showroom

Products designed to complement your online presence and marketing material across all media to enhance and support the customer journey on arrival in the Retail Environment. Having a sound understanding of CI and VI – products mirror the suppliers programme and identity.

We offer robust, innovative and updatable products covering

  • Colour and Trim
  • Pricing and Specification
  • Visual Product Representation
  • Hero Areas
  • Show Plates
  • Product Information Stands
  • Lecterns
  • Tyre Display Units
  • Tri Sided Display Units

Showroom

Showroom

Products designed to complement your online presence and marketing material across all media to enhance and support the customer journey on arrival in the Retail Environment. Having a sound understanding of CI and VI – products mirror the suppliers programme and identity.

We offer robust, innovative and updatable products covering

  • Colour and Trim
  • Pricing and Specification
  • Visual Product Representation
  • Hero Areas
  • Show Plates
  • Product Information Stands
  • Lecterns
  • Tyre Display Units
  • Tri Sided Display Units

Finance & Insurance – Extended Warranty

Getting your finance or warranty message across in an innovative and visually impactive way can be approached in a number of ways. Our experience has shown that for dealer use – the products need to be durable, cost-effective and able to be quickly updated to accommodate local competition and interest/residual value fluctuations.

Our range of products to support finance and warranty driven vehicle sales can be used in a variety of ways, both inside and outside of the store. Our experience has shown that visor/dashboard mounted or wheelbase supported products holding printed media can be removed, updated and replaced efficiently with little risk of damage to the unit or the product its being used on. Dealer feedback is that the templates we provide allowing them to locally personalise their materials works very well.

Finance and Insurance – Extended Warranty

Finance and Insurance – Extended Warranty

Getting your finance or warranty message across in an innovative and visually impactive way can be approached in a number of ways. Our experience has shown that for dealer use – the products need to be durable, cost-effective and able to be quickly updated to accommodate local competition and interest/residual value fluctuations.

Our range of products to support finance and warranty driven vehicle sales can be used in a variety of ways, both inside and outside of the store. Our experience has shown that visor/dashboard mounted or wheelbase supported products holding printed media can be removed, updated and replaced efficiently with little risk of damage to the unit or the product its being used on. Dealer feedback is that the templates we provide allowing them to locally personalise their materials works very well.

Light Commercial Vehicles (LCV)

The growth of “dual role” leisure/commercial vehicles, SUV’s and pickups and the associated profits generated has increased significantly over the last 5 years

We offer a range of products to support this growing segment and have seen excellent results working in conjunction with both Ford and Toyota Commercial Vehicles.

Light Commercial Vehicles (LCV)

Light Commercial Vehicles (LCV)

The growth of “dual role” leisure/commercial vehicles, SUV’s and pickups and the associated profits generated has increased significantly over the last 5 years

We offer a range of products to support this growing segment and have seen excellent results working in conjunction with both Ford and Toyota Commercial Vehicles.

Aftersales – Service & Parts

Often overlooked – this hugely profitable area of the business demands a different approach to showroom POS. Acknowledging that staff are dealing with high volumes of customer traffic means that visual aids and silent sales people are essential.

Be it in customer lounges or in the service reception area, we offer a range of products to communicate key messages to help educate “existing customer’s” that “quick fit” outlets don’t always offer the best solutions. We are happy discuss your requirements and ideas, developing prototypes as required.

Aftersales – Service and Parts

Aftersales – Service and Parts

Often overlooked – this hugely profitable area of the business demands a different approach to showroom POS. Acknowledging that staff are dealing with high volumes of customer traffic means that visual aids and silent sales people are essential.

Be it in customer lounges or in the service reception area, we offer a range of products to communicate key messages to help educate “existing customer’s” that “quick fit” outlets don’t always offer the best solutions. We are happy discuss your requirements and ideas, developing prototypes as required.

Ford - Case Study

Among a sea of cars, Ford wanted to ensure that their approved used inventory would stand out on the lot. And to do so across 22 countries… in 15 languages.

Proaction provided a turn-key solution, menu priced to ensure ease of implementation by each country, and for the ease of use for every dealership. Our products were eagerly embraced by the dealers due to their simplicity and their proven ability to work in the summer heat of southern Europe and the cold winters in Scandinavia.

Toyota - Case Study

Toyota Motor Europe (TME) came to us with a shopping list. They wanted to communicate their new Toyota Plus Approved Used Vehicle programme benefits across all European Markets. Additionally, there was a requirement to allow market responsive tactical messages to be quickly communicated in a variety of languages. TME also needed to clearly differentiate their evolving product segments on the lot.

Working with Toyota Motor Europe (TME) Proaction provided a relevant suite of Toyota Plus POS materials for use by their European wide NSC’s. The programme assets provided a colour coded solution for defining the product segments and with interchangeable graphic panels, tactical and language requirements could be catered for

CONTACT US

Head Office

proaction i-d Limited
14 St John’s Business Park
Rugby Road
Lutterworth
Leicestershire
LE17 4HB
Phone:+44 (0) 1455 204 930
Email: [email protected]